Succeed With Determination, Perseverance, and a Better Process Have you ever failed in business? You’re not the first, and you definitely won’t be the last. In fact, as you can see, you’re in pretty good company. As a software company, we constantly receive inquiries from companies who purchased a competitor’s application that, for whatever reason, did not work out. Most of the time these purchase decisions involved thousands of dollars and were intended to solve a very real and pressing need. Not only have these companies spent a significant amount of money, but now they have nothing to show for it. The original problems still exist.